Digital Transformation in the New Normal

The speed of digitalisation continues to rise in every industry across the globe. It has changed consumer expectations, and is forcing businesses to communicate in ways they had not anticipated. Customers today expect businesses to engage with them on their terms, and through their preferred channels and messaging apps.

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15/11/2021 0 Comments

Partnership with MessageBird for South East Asia

Communicating with a business should be as easy as communicating with a friend. MessageBird’s omni-channel solutions help businesses streamline conversations through their customers’ preferred channels – SMS, Voice, Line, WhatsApp, FB Messenger, Instagram, WeChat, Email and more.

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20/05/2021 0 Comments

Mobile Engagement 2021: The Rise of the Super Buyer

When lockdowns were enforced globally, all businesses took a massive hit. From restaurants and travel, to education and commerce were impacted. Businesses which were already digital first, or quick to adopt digital channels have fared well compared to traditional businesses.

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11/11/2020 0 Comments

How to Tap Into Line’s Audience Without a Large CRM Platform (or Budget)

Audience iQ is changing that with the launch of its proprietary AiQ Line BC platform. This is the only tool in Thailand that enables marketers to merge their existing customer data with their customer’s Line data, turning it into

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26/05/2020 0 Comments

Top 5 Mistakes that you must stop doing on Facebook

Facebook has become one of the most effective and accurate advertising channels available in the market today. With over 2.4 billion monthly active users and an advanced algorithm that understands behavior and intent,

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10/09/2019 0 Comments

Top 5 Mistakes that you must stop doing on Google

At Audience IQ, we have been evaluating Google Ads account for years, we have started to notice certain patterns of Settings that could make the performance much better. Google can be sneaky, but we can help set you on the right path.

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10/09/2019 0 Comments
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