Digital CRM Consultancy Agency in Asia

Audience IQ is a full service digital CRM and Mar-Tech consultancy agency for today’s data driven digital companies.

Let us prepare a plan that will drive performance, help build your brand and grow your business.

Our Services

At AiQ we provide both services and technology, allowing data driven advertisers a One Stop Solution.

Our CRM Partners
Our CRM Succeses






Konvy



Konvy was looking to improve successful transactions as well as increase customer retention through their repurchasing rate. Specifically, this included improving app conversion rate paired with reducing cart abandonment.

Audience IQ provided an end-to-end service including:

  - CleverTap:
    - Audience segmentation
    - Develop customer journeys
    - App push
  - SMS Marketing design
  - Customer Journey Design
  - Reminders to Purchase
  - Add-to-cart Promotion
  - Banner Promotional Ads







Daikin


Daikin was looking for a way to give better value to their customers via one of the most popular chat apps in the market, Line

  - Set up a new Line OA Rich Menu, allowing users a wide range of activities, but most importantly: Purchasing, booking Service, FAQ and Maintenance.
  - For each activity we made sure that the users have to first opt in so we can collect their Line UID for future 1:1 marketing.
  - We developed Rich menu response using the Line Messaging API
  - We integrated with the Daikin back end for Maintenance bookings, Aircon bookings and more.
  - We stored all customer data in a single Database for use by Daikin for future marketing.







Nissan


Nissan Motors was looking for an agency to help them with their end to end CRM lifecycle management from lead nurture to new customers and then after sales service to repeat purchase. They asked us to utilize their current tech stack and implement a full program for them.

We implemented the following solutions:

  - Data Capture Analysis and Tech Stack Strategy Consulting
  - Redesign of their Tech Stack
  - Data Segmentation Strategy across the entire lifecycle
  - Communication and artwork for CRM communications
  - Customer Segmentation Development
  - Line OA Strategy Development
  - Redesign of all Marketing Journeys and Implementation inside of SF Marketing Cloud.







Bumrungrad Hospital


We implemented the MessageBird Communication platform and completed integration with Salesforce Service Cloud. Both MessageBird and SalesForce are open platforms, allowing for the easy customization that resulted in a better customer experience.

Our Solution:

  - MessageBird Omni Channel Widget
  - Direct connection to social chat channels: Line, Facebook Messenger and Whatsapp.
  - Development of chat bot scripts
  - Capture of all customer data
  - Enabled push of all data into Salesforce Service Cloud







Home Pro


With the CleverTap Customer Engagement platform, we were able to push in customer data from their loyalty program and in store sales POS data.

What we did:

      - Utilized CleverTap segmentation feature to segment customers into specific audiences
      - Set up automated customer journeys with the goal to build customer loyalty to communicate back to four separate social media channels.







Bosch Automotive


Developed a Line Community where their partners can join, learn how to use the app and get up to date on the latest prizes and rewards

Audience IQ provided an end-to-end service including:

  - Loyalty program design
  - Line Customer Journey Design
  - Explainer Video
  - Rewards Page
  - Message Bird: Social Customers service for Line. Automated Chat bot journeys
  - Content management and Campaign Execution







Big C


Enhance your media experience with our comprehensive media management solutions. We can help in building digital assets, creating engaging content, managing your community, tracking sales and optimizing your media channels.

What’s included:

  - Consultation and Adaptations
  - Campaign Optimization
  - Weekly and Monthly reporting
  - Strategic Recommendations
  - Tracking Implementation
  - Account Manager x 1
  - Ad Operations Specialist x 1







Dunlop


DUNLOP was looking to utilize their 1st party customers warranty data to identify users whose tires are close to their life expectancy or in poor condition in order to upsell tires replacement packages.

Utilizing Antsomi CDP our data strategy team Implemented the following solutions:

  - Aggregate all data sources into the Antsomi CDP
  - Unify data between the two sources using the Mobile # as the Unique Identifier
  - Utilize the Antsomi Segmentation Tool to create relevant Customer Segments:
  - Setup automated personalized campaign journeys through LINE messenger to retarget and engage with different customer segments for tires replacement packages.







Konvy



Konvy was looking to improve successful transactions as well as increase customer retention through their repurchasing rate. Specifically, this included improving app conversion rate paired with reducing cart abandonment.

Audience IQ provided an end-to-end service including:

  - CleverTap:
    - Audience segmentation
    - Develop customer journeys
    - App push
  - SMS Marketing design
  - Customer Journey Design
  - Reminders to Purchase
  - Add-to-cart Promotion
  - Banner Promotional Ads







Daikin


Daikin was looking for a way to give better value to their customers via one of the most popular chat apps in the market, Line

  - Set up a new Line OA Rich Menu, allowing users a wide range of activities, but most importantly: Purchasing, booking Service, FAQ and Maintenance.
  - For each activity we made sure that the users have to first opt in so we can collect their Line UID for future 1:1 marketing.
  - We developed Rich menu response using the Line Messaging API
  - We integrated with the Daikin back end for Maintenance bookings, Aircon bookings and more.
  - We stored all customer data in a single Database for use by Daikin for future marketing.







Nissan


Nissan Motors was looking for an agency to help them with their end to end CRM lifecycle management from lead nurture to new customers and then after sales service to repeat purchase. They asked us to utilize their current tech stack and implement a full program for them.

We implemented the following solutions:

  - Data Capture Analysis and Tech Stack Strategy Consulting
  - Redesign of their Tech Stack
  - Data Segmentation Strategy across the entire lifecycle
  - Communication and artwork for CRM communications
  - Customer Segmentation Development
  - Line OA Strategy Development
  - Redesign of all Marketing Journeys and Implementation inside of SF Marketing Cloud.







Bumrungrad Hospital


We implemented the MessageBird Communication platform and completed integration with Salesforce Service Cloud. Both MessageBird and SalesForce are open platforms, allowing for the easy customization that resulted in a better customer experience.

Our Solution:

  - MessageBird Omni Channel Widget
  - Direct connection to social chat channels: Line, Facebook Messenger and Whatsapp.
  - Development of chat bot scripts
  - Capture of all customer data
  - Enabled push of all data into Salesforce Service Cloud







Home Pro


With the CleverTap Customer Engagement platform, we were able to push in customer data from their loyalty program and in store sales POS data.

What we did:

      - Utilized CleverTap segmentation feature to segment customers into specific audiences
      - Set up automated customer journeys with the goal to build customer loyalty to communicate back to four separate social media channels.







Bosch Automotive


Developed a Line Community where their partners can join, learn how to use the app and get up to date on the latest prizes and rewards

Audience IQ provided an end-to-end service including:

  - Loyalty program design
  - Line Customer Journey Design
  - Explainer Video
  - Rewards Page
  - Message Bird: Social Customers service for Line. Automated Chat bot journeys
  - Content management and Campaign Execution







Big C


Enhance your media experience with our comprehensive media management solutions. We can help in building digital assets, creating engaging content, managing your community, tracking sales and optimizing your media channels.

What’s included:

  - Consultation and Adaptations
  - Campaign Optimization
  - Weekly and Monthly reporting
  - Strategic Recommendations
  - Tracking Implementation
  - Account Manager x 1
  - Ad Operations Specialist x 1







Dunlop


DUNLOP was looking to utilize their 1st party customers warranty data to identify users whose tires are close to their life expectancy or in poor condition in order to upsell tires replacement packages.

Utilizing Antsomi CDP our data strategy team Implemented the following solutions:

  - Aggregate all data sources into the Antsomi CDP
  - Unify data between the two sources using the Mobile # as the Unique Identifier
  - Utilize the Antsomi Segmentation Tool to create relevant Customer Segments:
  - Setup automated personalized campaign journeys through LINE messenger to retarget and engage with different customer segments for tires replacement packages.



Our Unique Approach
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Experience

Our team has over 15 years in the Thai and South East Asian Market
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Business Partners:

We are partners in our customers business and take a performance based KPI approach to ensure goals are met.
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Transparency

We believe that Data Driven advertisers should own their data, have direct media accounts and have full transparency.
CRM

CleverTap Certified Partner

We are a CleverTap Certified Partner, which allows us to effectively implement and manage the world’s # 1 CRM platform. This is at the center of all we do!!
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Unique Approach:

All customers are different and require a unique approach. We start by benchmarking your current digital media performance, CRM strategies, marketing technologies and design a comprehensive digital marketing program that meets the needs of each client.
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Digital Dashboard

You can’t improve what you don’t measure. All Digital Marketing data is fed into your customized dashboard.
30+
Happy clients
5000000+
In Ad Spending
15+
years of experience
200000+
Leads generated
What Clients Say About Us

Audience IQ’s clients and their results are the best proof that our programs work. We have also received awards and praise from the industry.

Start your digital Audit

The key to a successful Digital Marketing program is to benchmark where your current efforts rank vs. industry standard metrics. AiQ has developed a Digital Marketing Framework the can guide your brand to the right strategy. Audit includes the following:

  • Digital Asset Presence Review
  • Customer Journey review: Web, Social, Paid Advertising
  • Digital Media Channel and Performance Review
  • Social Engagement and Content Review
  • Database Management and CRM Program Review
  • Customer Service and Social Community Management
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Meet Our Team

Our diverse team of Digital Marketing mavens have passion for our success.

Training and Education

Technology and best practices are always evolving. We routinely share key learnings from both inside and outside our ecosystem.

Register for Audit
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