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Developing Ecommerce Customer Journeys Part 4: Personalization and A/B Testing
After optimizing your funnel, choosing the right platforms, and improving your UX/UI, the final step in building effective ecommerce...
Oct 2


Developing Ecommerce Customer Journeys Part 3: UX & UI Best Practices
Bringing customers to your ecommerce site is only half the battle. The real challenge is making sure they stay, engage, and complete a...
Sep 26


Developing Ecommerce Customer Journeys Part 2: 1st vs. 3rd Party Digital Assets
When building an ecommerce customer journey, one of the biggest strategic decisions is choosing where to invest your time and resources....
Sep 25


Developing Ecommerce Customer Journeys Part 1: Customer Journey Funnel
Title: Developing Ecommerce Customer Journeys Part 1: The Customer Journey Funnel Bringing traffic to your ecommerce site is only the...
Sep 24


LINE Advertising Deep Dive Part 4: Turning LINE into a CRM with Business Connect
In the first three parts of this series, we explored the rise of LINE in Thailand, how brands can run paid ads with the LINE Ads...
Sep 22
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