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AIQ - Zence Social Chat: AI Chatbot Service Elevates Social Commerce

  • Writer: Thitima Satara
    Thitima Satara
  • 3 days ago
  • 3 min read
Messaging app is allowed to be a Social Commerce by implementing Zence Social Commerce AI Chatbot

AIQ - Zence Social Chat: Elevating Retailer to Social Commerce

Today, the customer journey is no longer confined to physical stores, e-commerce websites, or marketplaces. It has scaled significantly into Social Commerce, driven by personalized conversations within texting apps. Chat channels play an important part in critical communication hubs where customers seek information, ask questions, or request quick assistance. The most successful brands are those who provide fast, relevant, and seamless customer support. This capability is the fundamental role of AIQ - Zence CRM's AI Chatbot system.



What is Zence CRM?

AIQ Zence CRM is an intelligent customer relationship platform that integrates AI technology and Loyalty Programs. Its key strength is capability in connecting Marketing, Customer Data Platform (CDP), and Commerce functionalities onto one single dashboard, allowing brands to easily manage big data and create personalized customer experiences across every stage in the Customer Lifecycle.



AIQ - Zence Social Chat: AI Chatbot System for Effortless Shopping


The video demonstrates how fast and convenient that AIQ - Zence Social Chat delivers an online commerce on the WhatsApp application


  • When a customer initiates a conversation on WhatsApp with a simple greeting

  • AIQ - Zence Social Chat's AI responds with a comprehensive menu of options, such as Shopping, which is customizable based on the brand's settings

  • The customer can also choose to shop via the AI chatbot or directly through the brand’s product catalogue.

  • Once the customer adds items and confirms the order

  • The chatbot provides an order summary.

  • Customers can easily confirm the purchase by providing a customer code or typing to cancel.

  • Payment options are flexible, including Pay Now or Cash on Delivery (COD).

  • If "Pay Now" is selected, the chat system informs the customer of the status and sends a URL for immediate payment.


As shown in the video, Zence Social Chat effectively transforms WhatsApp into a dynamic WhatsApp Commerce channel, which helps closing sales quickly and efficiently.



Build Lasting Relationships with AIQ - Zence CRM’s AI Chatbot through data.

The core of AIQ - Zence Social Chat's effectiveness is Personalization, which is powered by a Unified Data view—consolidating information from all channels. Thus, Brands using AIQ - Zence CRM are able to deeply understand each customer, allowing them to:

  • Present the customer's available Loyalty points or rewards.

  • Recommend products highly relevant to the target audience's purchasing behavior.

  • Facilitate easy updates to personal information.

  • Allow customers to provide direct Feedback to the brand.


AIQ - Zence CRM's AI is capable of designing Segment-Driven Triggers and delivering Personalized Product Recommendations to offer the right products, services, and message to the right audience, at the right time. This level of personalized interaction fosters stronger, and long lasting customer relationships.



AIQ - Zence Service: Superior and Comprehensive Customer Care


Beyond sales support, AIQ - Zence CRM also serves as a comprehensive customer service hub. With the AIQ - Zence Service solution, customers can utilize the AI Chatbot system to:

  • Instantly check Invoices or statements.

  • Inquire about and locate the nearest physical store.

  • Book appointments through the 24-hour automated Service Bot.

  • Quickly and seamlessly connect to a human Ticketing Agent for more complex assistance.


The end-to-end coverage provided by AIQ - Zence Social Chat and AIQ - Zence Service helps build customer confidence and loyalty effectively.

Implementing Social Chat is a critical step for retail businesses looking to leverage their Social Commerce strategy. It transforms the chat channel from a mere communication tool into a full-range e-commerce platform that delivers superior experiences to every customer, driving strong and sustainable brand growth.

UNLOCK YOUR BRAND'S POTENTIAL

Whether you need smarter media, stronger CRM, or better marketing tech — we’ll craft a custom proposal based on your goals, budget, and timeline. No templates, no fluff — just real ideas built for your business.

  Here’s how it works:

  1. Fill out the form with a few quick details.

  2. We’ll reach out to clarify goals and ask any key questions.

  3. You’ll receive a tailored proposal with clear recommendations and pricing.

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