Changes in Line Marketing
Line is the leading Chat Messaging app in Thailand. It’s roots come from Japan where the company officially started to focus on the messaging app in 2011. In 2013 the app started to take off in Thailand
Advertisers need to value data more
As the world of advertising shifts more and more to digital media, brands and their finance teams need to start to evaluate the value of their data.
Automated Digital Media platforms allow for complete transparency.
When programmatic came to the Digital Advertising world, it created the promise of a more efficient way to buy media.